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Building the brand: Looking at and dealing with business risk

Michael Saltzstein believes that there can be no success without risk. This belief is also something that the greatest entrepreneurs have in common. However, risk comes in many forms. For huge businesses, corporate threats are everywhere, which is why it is paramount for leaders to come up with risk management strategies. The successful identification of risk factors is just the first step. Entrepreneurs also need to know how to deal with these potential threats to the business.

According to Michael Saltzstein, learning how to analyze risks can give a business leader an advantage, especially if and when they know which risks should be dealt with immediately, and which ones to use as avenues for learning and growth.

Take, for example, acts of negligence that would lead to unfortunate events such as customer injury or any damages that may happen to their properties. The possibility of such events may cause the company thousands, if not, millions of dollars in legal fees if the…
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Strategic planning for business expansion

Sufficient planning must follow after a company decides to pursue growth whether by adding new locations, new services, new products, or through acquiring another company. For visionary leader Michael Saltzstein, the management must have an overview of the aspects they want to enhance so that they can uphold the quality of services they provide.


Before actively working toward expansion, the management must have a team that will strategize and outline the next steps. During the planning, the team must consider the market condition, the company's current state of operations, and the personnel. According to Michael Saltzstein, the management must perform due diligence to ensure readiness. They must also consider the different options for expansion such as adding services, franchising, acquiring another business, finding a new market, or diversifying. When working toward expansion, repositioning will be inevitable. The company must be ready for these complex changes. They must continu…
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Innovation: The next level in business management

Michael Saltzstein knows only too well the importance of innovation to the growth and success of a company.

With the rapid advancement of technology, business has picked up in almost every industry. Many of the more innovative companies today have experienced growth and expansion at a rate that simply leaves every other company behind. Just look at Apple and Amazon as examples.

The intense competition among businesses has prompted the best minds in the world to release newer and better products and services. In other words, innovation has been the catapult for many companies to expand their markets. The competition has gotten to the point where huge corporations employ thinkers from various fields to help research and development teams to “think outside the box.”

The ability to innovate has also made companies more flexible and durable in times of crisis. Innovation has become a skill that aids adaptation in times of great change. And Michael Saltzstein notes that it isn’t just about …
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